Reach another audience
A closed caption commercial helps those who are hard of hearing or limited hearing be engaged in your messaging. At CS+I we can add closed captioning to your final output file for delivery to stations and delivery services like DG or Centaur. with more people aging in the US every day, closed captions is their window to dialog and messages.
FACT: In Canada, closed captioning is the law. Any commercial send to stations in Canada must contain closed captioning and be approved by the CRTC. The FCC are also looking at regulating closed captions soon.
Social Media Captions
Beyond captioning for on-air content, we also provide captioning files for social media content. Many social media providers now require closed captioning to be uploaded as SRT files for Facebook, YouTube and Google advertising. In some ways captioning is more important for these platforms because much of the sound content is muted at first.